This week, we catch up with Jevy, one of our SB7 artists on the release of his new mixtape Cigars and Ciroc. Jevy is based out of Southern California, and has provided support for Tyga, Wale, Kendrick Lamar, Travis Porter, Yo Gotti, Slaughterhouse, and has toured the Northwest with MMG artist Meek Mill.
For anyone who doesn’t follow Jevy, you will immediately notice how prolific he is across social networks and how he is always talking to his fans. To share some more insight into this creative and talented artist whose business model is pure Success, we asked him a few questions about his experience in the music industry.
What are some different types of venues/situations where you would feel really good and excited about playing?
House of Blues is definitely one of my favorite concert venues. Mainly because it offers the best of both worlds performance wise. It has that intimate set up that allows you to really engage your fans, but it’s also big enough where you can draw a big crowd which means more energy.
College arena venues would also get me pretty hyped. I have always said that the best concerts are defined by the actual crowd. I think college crowds are fun and full of wild energy which usually can make for a dope concert!
Doing a surprise concert at a high school as a signed artist is one thing I have always said I would love to do. Mainly because I would include a little bit of motivational speaking within the show to highlight something that is a huge part of my brand. Which is that anything is possible, especially when you work hard. I think music artist have a lot of power to influence younger crowds and I think that it’s important to use that power to inspire. So I definitely would be excited to do something like this.
How are you different from other artists in your genre?
One way that I feel I am different than some of the other artists in my genre is that I approach what I am doing from a business perspective. I view myself and my music as a brand. I have also made it a point to try to create my own lane/sound rather than trying to blend in with what is already out there. I think that’s important in terms of attempting to have longevity in the music game.
What is a source of inspiration when you are feeling stuck on something?
For me a source of inspiration when I am stuck on something is to get in the car and drive while listening to previous music that I have made. That usually brings inspiration and gets my creativity back on track.
What is the biggest risk you’ve ever taken?
I think really deciding to pursue music on a serious level is the biggest risk I have ever taken. Mainly because it has become such a big part of life with all of the success that we have had. I can call it a risk because considering everything that me and my team has invested into seeing the Jevy brand reach the level of success that we are looking to reach, there is a lot riding on it. I can’t really imagine how it would feel to not succeed. That’s why we all feel like losing is not an option!